Focus on Writing the Best Book You Can

Focus on Writing the Best Book You Can It seems in the last few years, dialogue about all-things-publishing has been focused on platform, marketing, increasing output, distribution platforms, technology, and self-publishing.  But I think it’s important to call our attention back to the work.    Two years ago in January 2014, I posted a prediction for the coming year:   “I think authors will re-focus on the foundational importance of writing a good book. Conversations will be more about mastering the craft and less about the logistics of publishing. People are becoming aware that while options are expanding because of self-publishing, and it may be easier than ever to get your work out to readers, the process of writing a good book is the same as it’s ever been. It’s challenging, it’s grueling, it’s...
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